Southfield High School Switches to New Warrior Logos
SHS Alumnus Designs New Logos
Southfield High School alumnus Todd Pearl said he designed the Warrior mascot to be “confident and strong.”
Since 1951, Southfield High School has been the home of the Blue Jays, but with the upcoming merger with Southfield-Lathrup, the school has adopted a new mascot – the Warriors – and hired an artist to design new Warrior logos.
The designs were created by 1976 Southfield High School bicentennial graduate Todd Pearl, who is a Clawson resident and the creative director of his own graphic design company.
One version of the new logo is a block “S” with a warrior’s spear piercing it on an angle. It includes the new school name of Southfield High School for the Arts and Technology, or Southfield A&T.
Other versions of the logo feature a warrior’s head in a metal visor. “I wanted the mascot to be confident and strong,” Pearl said.
As for the school’s name logo, “I designed the logo to be seen as very established, traditional, and collegiate.”
“I absolutely love the new logo,” said Principal Sonia Jackson. “I love that it will have different colors, and that it will symbolize what the school is about in that strength, and I love that it looks very collegiate.”
Pearl said, “I am honored that I could create the new visual identity for SHS A&T, giving the students, the teachers, the community a brand a mascot they can be proud of for years to come.”
Pearl studied at the College for Creative Studies, in Detroit. His other Detroit-area clients include National Coney Island and Magna International. He is married to his Southfield High School crush, Lisa Wasserman, who also graduated with him from SHS in 1976.
Leshawn cook • Oct 30, 2016 at 9:05 pm
I like the new logo
Devon Dinero • Oct 30, 2016 at 3:11 pm
Change It, It’s Too Plain
Brian • Oct 21, 2016 at 10:41 am
I like the logo too
lakia • Jun 18, 2016 at 2:52 pm
Love The Article & Logo Awesome Work Nadia Keep It Up
Deondelo • Jun 14, 2016 at 3:42 pm
Great article and logo!
Tenecia Williams • Jun 12, 2016 at 9:45 pm
Great story and I love the new logo!
DeAngelia Sweezer • Jun 12, 2016 at 9:26 pm
Great work, Nadia Malone! I enjoyed the article.
Tandra • Jun 12, 2016 at 8:41 pm
Great story! The start of new beginnings for Southfield High.
Toya • Jun 12, 2016 at 8:38 pm
Excellent article Nadia! The new logo looks great!
Chris • Jun 11, 2016 at 9:42 pm
I like both of the logos and it looks the writer really put effort into gathering the information
Jessica Gable • Jun 10, 2016 at 3:19 pm
Great story, it looks like you worked hard to obtain information.
Officer Williams • Jun 10, 2016 at 3:17 pm
I have been working here at SFH for 6 years, I love my job, this school, the staff and what it stands for. I know this may be hard for those who have graduated from here or worked here for many years. We now live in a world where there is constant change, so in life we have to learn to embrace change and know that Change can sometimes be a good thing. I look forward to the New and Upcoming Chapter in the Life of this High School as Southfield A and T…GO WARRIORS. GREAT STORY NADIA!
Bruce Shepard • Jun 10, 2016 at 3:11 pm
Good thorough coverage of the logos and the designer.
Destinee Griffin • Jun 10, 2016 at 8:25 am
I really like the logo and hope that next year is a great year for the Warriors.
Joshua Flounory • Jun 9, 2016 at 3:14 pm
It’s so sad that the Blue Jay will no longer be.
Kamryn Walker • Jun 9, 2016 at 3:06 pm
Nice logo
Biana Fortune • Jun 9, 2016 at 11:54 am
I think it’s a great idea due to the fact that I wasn’t all up for the merge. Now that I see eye to eye with everyone else on the merge I appreciate the fact that we are becoming one. The logo is very beautiful and shows both sides coming together from being split apart so long. The feud is finally ending with something brand new.
Shawnna Binion • Jun 8, 2016 at 1:11 pm
I’m loving the new logo!